Modern Dental Europe (“MDE”) intends to further expand its leading position in Europe and is looking for an European Marketing Automation Manager to lead us to enhance our Marketing Automation capabilities and campaign performance across 10+ countries.
Join our organization to be the product owner of our Marketing Automation and bring our Customer Experience & Marketing Automation performance to the next level across Europe. You will be our Marketing Automation expert who will closely work together with our European team of Marketing Managers and knows how to train, educate, and enable them in an engaging way. You will provide guidance to continuously improve the quality and creativity of their campaigns & engagement programs, optimize the customer journeys and increase lead generation & opportunity pipeline while utilizing our tools in the most efficient way. This position reports to the CEO Europe.
Are you passionate about Marketing Automation, Customer Experience & Lead Generation and are you up for a new challenge? Then we’d love to hear from you!
Your key responsibilities
As our European Marketing Automation manager, you will lead our European Marketing Community in executing our Digital Marketing strategy, ensure engagement, collaboration, alignment and best practice sharing. You will build strong relationships with stakeholders, act as their strategic Digital Marketing advisor and identify opportunities to leverage Marketing Automation to drive business value. You will also:
Do you have a proven track record in lead generation in an international B2B environment? And experience in stakeholder management, training, education and enablement? And do you also have the following skills, needed for this challenging position?:
Would you like to strengthen our team and do you recognize yourself in this profile?
Please respond as soon as possible by e-mail (HR@elysee-dental.nl) attention Laurens Thomas (HR Manager). In the context of data privacy, a Certificate of Good Conduct will be requested upon acceptance of the position. Further an assessment will form part of the application procedure. For any questions about the position, you can call Eelco Gulpen (CFO Europe) on +31-172653300.
Modern Dental (“the company”) is a leading global dental prosthetic device provider providing custommade prostheses to customers throughout the world. Modern Dental was established in 1986 in Hong Kong, to engage in the manufacturing and distribution of dental prosthetic devices.
Today, more than 30 years later, Modern Dental is highly innovative and strong digital solutions for our customers with strong vision on digital transformation of the business. Modern Dental has developed into a global company, the largest in its field, with an annual turnover of HK$ 3 billion, or approximately EUR 400 million and more than 6,500 employees. The company is listed on the Hong Kong Stock Exchange since 2015.
Modern Dental has established a European headquarters end of 2013 heading a network of former distributors in Europe and based in Alphen aan den Rijn. Currently active in 13 countries and main markets are Germany, France, The Netherlands, Belgium, and UK.
The product portfolio is categorized into three product lines: fixed prosthetic devices, such as crowns and bridges; removable prosthetic devices, such as removable dentures; and other devices, such as aligners, orthodontic devices, sports guards and anti-snoring devices.
Modern Dental has over the years established direct access to the customers by building a global sales and distribution network. This was done through strategic acquisitions of distributors and other independent operators in the industry.
The customers include dentists, dental clinics, hospitals, distributors in key prosthetics markets, globally. More than 20,000 customers are served through an extensive network in China and more than 50 service centers around the world.
Modern Dental has a global portfolio of respected brands, including Yangzhijing in China, Modern Dental in Hong Kong, Modern Dental USA in the United States, Southern Cross Dental in Australia and Labocast, Permadental and Elysee Dental in Europe.
Europe represents approximately 40% of Modern Dentals global business, and the business has been developed through a high quality and superior customer service. A key success parameter for the company is its integrated supply chain flow, and its closeness to its customers.
Modern Dental Europe is represented under the brands Elysee Dental, Permadental, Labocast and Southern Cross Dental and some smaller local brands. Annual sales amount approximately EUR 150 million and Modern Dental Europe holds a leading position in all markets present.